PROVEN RETURN ON INVESTMENT
DRIVEN BY PURPOSE
SPECIALISTS IN OUR FIELD
NATIONAL REACH
CREATIVE SOLUTIONS
ACCESS TO CHANGE-MAKERS

STRENGTHENING BUSINESS WHILE POSITIVELY IMPACTING SOCIETY

We specialise in dynamic change-making partnerships, ethical-marketing activations, purpose-driven in-store promotions and inspirational below-the-line marketing campaigns. dotGOOD creates and magnifies socially responsible solutions that make a difference while increasing brand awareness, trust, loyalty and sales.

ABOUT US
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WHAT WE HAVE ACHIEVED

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LIVES IMPACTED

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OF WASTE RECYCLED

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IN REVENUE GENERATED

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IN PR GENERATED

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OUR SERVICES

Our holistic marketing strategies create a sustainable advantage while promoting organisations and brands, delivering a higher ROI and making a positive impact.

Story-telling that taps into emotions is a means of cultivating empathy and is the most powerful way to persuade people to step closer to a brand or a cause.

As South Africa’s leading for-good brand activation company, we have delivered a return on investment of up to 3 000% for our clients.

Whatever the need, from branded merchandise to point-of-sale material, we have a creative solution for every procurement requirement.

Done correctly, social media campaigns can change behaviour and perceptions, challenge norms and inspire consumer loyalty by extending the organic and promoted reach of your messaging.

An important aspect of our marketing communication plan is exposure in the media. We do whatever it takes to deliver a minimum return on investment of four times advertising value estimate.

WHAT PEOPLE SAY

“I can confidently recommend the professional, creative and accommodating dotGOOD team – they go above and beyond, no matter the task.”

Nicola Hickman

– Former Incolabs Brand Manager

“An energetic, creative team that delivers.”

Rehana Moolla

– Croxley Brand Manager

“Through ongoing tailored messaging, dotGOOD has given our initiative a strong advocacy voice and increased the visibility of our work.”

Stasha Jordan

– South African Breastmilk Reserve Executive Director

“We choose to work with dotGOOD because of their expertise in sustainability and their unique ability to reach commercial objectives.”

Joanne Esterhuizen

– Hi-Tec Sports Marketing Director

“The dotGOOD team have proven their dedication to innovation, creativity and doing good.”

Jayantha Naidoo

– Nedbank Sponsorship Events Manager

WE WORK WITH CLIENTS WHO ARE...

DRIVEN BY A DESIRE TO MAKE A DIFFERENCE

OPEN TO NEW WAYS OF THINKING

EXCITED ABOUT OUTPUT-BASED WORK

EARNING B-BBEE POINTS

Broad-based black economic empowerment (B-BBEE) is intended to redress the socio-economic imbalances of the past. dotGOOD has the unique ability to create business solutions that not only meet marketing objectives but also uplift and benefit communities and in so doing earn B-BBEE points on behalf of our clients.

There are various ways we can help you earn B-BBEE points through strategic partnerships that uplift communities, develop businesses and/or upskill individuals.

SOME OF THE ORGANISATIONS WE HAVE WORKED WITH

Working with corporates that are household names, social enterprises, government departments and foundations, dotGOOD has brought to life campaigns and activations that measurably change lives.

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LATEST INDUSTRY NEWS AND INSIGHT

The importance of purpose

In order to truly be a key differentiator, an organisation’s purpose needs to be deeply embedded in its DNA.


What exactly is cause marketing?

At dotGOOD, we believe that marketing has to build brands, drive sales and do good at the same time.


Shared value: the real value proposition

Leveraging shared value, an idea formulated by two of the world’s most influential strategists and thought leaders.


The role business must play in South Africa

Businesses are being called to lead the change and lead with ethical purpose. If they do, consumers will support them.